ABOUT ME & MY OBJECTIVE

I’m Cường, but you can also me Oscar and I’m 29 years old. I’m a PRCommunications & Social Media/ Digital Marketing based in HCMC (Saigon). I support SMB and enterprise businesses and advertising agencies, to produce great contents. I’m responsible for every assignment or duty I am in charge.

Objective: I desire to succeed in a stimulating and challenging environment that provides me with promotion opportunities. Never regret anything that has happened so far. If its good its wonderful, if it not good its experience.

Education: I graduated from Tra Vinh University Intermediate Degree in Tourism & Hospitality with Grade 8.2.

 
Thank You Very Much!
Should you require any additional information, you can contact me via phone +84 906 492 844 or email [email protected]

EXPERIENCE

Full-time & Freelance

BRANDIN VIETNAM

PRCOMMUNICATIONS & DIGITAL MARKETING

  • Directly worked with Account Team to develop a full services package for client.
  • Allocating PR and Digital budget campaign.
  • Plan, executive and manage PR campaign. Media booking. KOLs booking and management.
  • In charge of Press Conference and building strong relationships with Press Agencies.
  • Consulting social media strategy plan for clients.
  • Support Event Team to execute campaign.

Brands: Zedd True Color Tour In VN, Penshoppe VN, Capital Land, Cam Ranh International Airport, Robins Department Store VN...

Next

INFORY JSC VIETNAM

HEAD OF PR/CONTENT & SOCIAL MEDIA

  • Consulting social media strategy plan for clients.
  • Advising & Managing tracking solution across all products.
  • Review performance of all digital channels.
  • Allocating campaign budget for digital channels.
  • Directly worked with Facebook Support Team in Singapore.
  • Creating concept & content for all advertising campaigns.
  • Building and managing Digital Team in execution process to meet committed KPIs & requirement.
  • Provide expertise training to internal team.
  • Propose layout, platform and build up website for company.

Brands: Central Group (Department Store and Fashion Group), Hoa Binh Real Estate Group, Fresh Origin Coffe, Passio Coffee, Huy Vietnam Group, Alcatel...

Next

VNG COPORATION

SENIOR PR EXECUTIVE

  • Coordinate closely with PR/Account to run mass media campaigns.
  • Play game, follow user/gamer, new product to develop PR&Communication plan.
  • Writing and/or producing presentations, press releases, articles.
  • Exploited gamer story and develop content for product.
  • Dealing with enquiries from the public, the press, and related organisations.
  • Analysing media coverage. Research, collate and prepare information as required.
  • Liaising with clients, managerial and journalistic staff about budgets, timescales and objectives.
  • Support Event Team to execute campaign.
Products: Vo Lam Truyen Ky, Ngu Long Tai Thien, Gunny, Cu Hanh

Next

IMEX PAN PACIFIC GROUP

PR/COMMUNICATIONS & PA TO MARKETING DIRECTOR GROUP

  • PA to Group Marketing Director
  • Directly worked with President & Group Marketing Director to develop marketing plan & branding objectives for Group
  • Propose promotion activities and cooperate with OP to execute promotion activities
  • Oversee creation and delivery of press releases, advertisements, and other marketing materials
  • Collaborate between Group Office and subsidiaries & collaborate other departments, making sure smooth communication & organization within the company
  • Follow and support internal event/grand opening for new brand or branch

Brands: F&B Brand - Cafe de la Post, Popeyes, Burger King, Dunkin Donuts, Domino Pizza. Fashion Mass Brand & Luxury Brand

Next

LINK CIRCLE

PR/CONTENT TEAM LEADER & SOCIAL MEDIA SPECIALIST

  • Managing PRContent Team
  • In charge of whole Proguide.vn’s
  • Develop content strategy quality
  • Creative and conceptualize column idea
  • Communication plan designing for clients’ marketing strategy in-cooperation
  • Building strong relationship with clients to support Sale Team reach and sell product to customer
  • Connecting and attend client’s event to develop article, blog content-writing and publising on Proguide.vn
  • In charge of whole Kaspersky’s Fanpage (Link Circle’s strategy client). Develop content strategy quality, minigame and creative design.
  • Script writing cum MC for offline special event

Brands in field of: F&B, Fashion, Beauty, Education, Hi-tech, Entertainment...

Next

EXPERIENCE | FREELANCE JOBS

Zedd True Color Tour in HCMC

PR/Communications

  • Leading PR & Communications for concert
  • In charge of Meet & Greet
  • Consulting and action plan for oriented content marketing on Facebook & PR article
  • Media report

Color Me Run 2015

Media Communications

  • Leading Media for campaign
  • In charge of Press Conference
  • Media report

Khang Dien Land

Content Creator & Social Media

  • Real estate market research to develop content direction and writing content to update on website & fanpage
  • In charge of Facebook Social Media (Content daily, Facebook Ads) for 4 housing projects included Mega Residence, Mega Ruby, Mega Sapphire, Mega Village
  • Follow up offline event and update the news live on Facebook
  • Analysis and evaluate for Pre, Launch and Post campaigns

AEON MALL TAN PHU

PR/Content

  • Receive the brief from crew agency and develop content for campaign
  • Writing PR article and follow up
  • Report

MERCEDES BENZ - SHINNING MOMENT CAMPAIGN

PR/Content

  • Receive the brief from crew agency and develop content for campaign
  • Writing PR article and follow up
  • Report

HITACHI VIETNAM

PR/Content

  • Receive the brief from crew agency and develop content for campaign
  • Attending Press conference to update full information from client
  • Writing Press release
  • Follow up report

SONY INTERNET TV 2012

PR/Content

  • In charge of PR campaigns included Content Direction, Content Angle and Content Detail
  • Follow up KOLs shooting to creating concept & content for all advertising campaigns
  • Writing Press Release, PR Article
  • Follow up campaign and report to clients

SONY WALKMAN 2012

PR/Content

  • In charge of PR campaigns included Content Direction, Content Angle and Content Detail
  • Writing Press Release, PR Article
  • Follow up campaign and report to clients

SKILLs

Expertise | Personal Skills | Tools | Interests

EXPERTISE

  • PR & Content strategy
  • Facebook marketing
  • Digital marketing consultant
  • Research & catch up latest trend
  • Insight marketing design

PERSONAL SKILLs

  • Planning Strategy
  • Leadership & Team work
  • Communicaitons & Socal Intelligence
  • Crisis Management & Problem sloving
  • Art & Design mindset
  • Novel & Adaptive

TOOLs

  • Photoshop 7/10
  • Illustrator 6/10
  • Corel video 5/10
  • Studio Camtasia studio 6/10
  • Proshow producer 8/10

INTERESTs

  • Traveling
  • Music
  • Reading & Blogging
  • Volunteer in work/Charity
  • Club membership
  • Art & Creative
  • History & Culture
  • Sport
  • Social Trends

* All information provided will be kept confidential

Thank you,

Thank you for your interest in viewing my profile
My schedule is flexible and I look forward to meeting you in person to discuss this position and my credentials in further detail.
Should you require any additional information, you can contact me via phone +84 906 492 844 or email [email protected]

Thank You Very Much!
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